Month: September 2019

Use This Marketing Tactic to Boost Customer Engagement and Get More Sales

I’m sure you’ve seen this message (or something similar) on the bottom of a website when you’re shopping for clothes or a trip: “3 left at this price!” It’s a classic example of a nudge, one designed to get a consumer to make a purchase quickly.

Getting It Done: Three Steps to Goal-Setting Success (BONUS) 90-Day Action Plan Worksheet

I have a friend who says he doesn’t like to write, he likes to have written. The truth is, he loves to write, but not as much as he loves the satisfaction that comes from finishing a writing project. I feel the same way about goals. I love to set goals, but I love it even more when those goals are accomplished.

20 tips to dress appropriately for work

“The problem with appearance is that it translates to performance,” says Nicole Williams, a career expert at LinkedIn. “Even if your boss doesn’t think that they’re thinking any less of you, they will subconsciously think it.

Practical Ways that Canadian Startups Can Go Global (Without Leaving Home)

The question is, how can Canadian entrepreneurs bring that same spirit to doing business abroad? That sense of adventure, that ability to open doors for one another? In an era when most business is global, that ability to forge connections abroad can make all the difference.

An Outfit for Business Casual or Just Business

“Business Casual” means different things in different offices. In my Hill office, it meant no jeans, ever. When I worked at the court, it meant jeans but only with a jacket. And on campaigns, it means searching a hotel room dresser for a clean candidate t-shirt. So today’s outfit vacillates from business casual to dressy depending on your office.

LinkedIn’s 25 best Australian startups to work for

To qualify, a startup has to be privately owned, have at least 50 employees in Australia and headquartered here, be less than seven years old, and have a minimum of 15% employee growth over the 12 months to June 2019.

To prepare for the future of work, we could do much worse than learning from Geoffrey Owens.

His story is something to be celebrated, a role model to emulate, but it should also make us think about not just what it means to work, but how employers can better support and prepare people for a world of work that is changing and seems to require more than one career in a lifetime.


Work can be stressful. From hot projects to tight deadlines and difficult customers, it can certainly take a toll on the overall well-being of both you and your staff. Not only that, but if you’re all sitting in front of computers all day, it’s even worse. This can drain your brain and deplete energy.


Have an employee who thinks they know everything? Their answers are always right. They dismiss the opinions of others. And they don’t want to collaborate because their way is the only way.

Top tips for taking effective minutes

As an Executive Assistant, it’s likely that at some point or another your Executive will ask you to take minutes at a meeting. It’s normal to feel a little overwhelmed by the idea of doing […]