Category: Start-Up

Use This Marketing Tactic to Boost Customer Engagement and Get More Sales

I’m sure you’ve seen this message (or something similar) on the bottom of a website when you’re shopping for clothes or a trip: “3 left at this price!” It’s a classic example of a nudge, one […]

Getting It Done: Three Steps to Goal-Setting Success (BONUS) 90-Day Action Plan Worksheet

I have a friend who says he doesn’t like to write, he likes to have written. The truth is, he loves to write, but not as much as he loves the satisfaction that comes from […]

Practical Ways that Canadian Startups Can Go Global (Without Leaving Home)

If you’re from Canada and have traveled abroad, you’ve probably got one somewhere—a beat-up maple leaf patch that is sewn onto your backpack or jacket. In a world that can seem big and scary, that little insignia […]

LinkedIn’s 25 best Australian startups to work for

Challenger business bank Judo Bank has shot to the top of LinkedIn’s list of the 25 best Australian startups to work for on debut, beating Sydney design unicorn Canva. It’s just the second time the […]

What does it mean to be an Open Startup?

What is the Open Startup movement? And is it a good thing? Declaring your company or product an Open Startup is becoming increasingly popular, but what does this mean? What is an Open Startup? The Open Startup […]

Announcing Projector — A Startup I’ve Been Excited to Tell You About for Years

A few years ago I spent time in prison with Trevor O’Brien, the founder of Projector. Yes, I always imagined announcing the company that way. We were of course there to work with incarcerated men on developing […]

How to Start an Online T-Shirt Business: Everything You Need to Know

T-shirts aren’t just a staple of casual wear, but articles of clothing that often reflect our personalities, interests, and identities. Because of this, selling t-shirts online has become a popular business choice, especially for entrepreneurs […]

Dear Young Entrepreneurs: Skip College, Do This

When I see a stereotypical graduation ceremony photo, I think to myself: “I hope the 6 years and $100,000 of debt was worth it.”I don’t mean to disgrace the college tradition, and by no means […]

How to Build Your Startup’s Social Media: In-Depth Guide

Marketing your startup is no easy task. Between every channel and platform, there’s a lot to consider. However, social media can be a successful tool to launch your startup and attract customers. Businesses will spend over […]

How Entrepreneurs Can Invest in Their Families

When we asked EO members to share how being a parent and an entrepreneur overlap for them, we heard from Joel Patterson, a member of EO Dallas and founder of The Vested Group. Joel shared his […]