Sue France

Award winning, Sue France FCIPD, INLPTA is passionate about the secretarial industry in which she has worked for over 33 years as an assistant, events manager, UK Secretarial Training Manager, international trainer & coach. She was awarded the UK “Times Crème/DHL PA of the Year ’06”; finalist in the Smart European PA of the Year ’07 and finalist in the International Business Woman of the Year 2012. Sue authored the 2nd edition of “The Definitive Personal Assistant & Secretarial Handbook” in August 2012 after the 1st edition became a best seller worldwide.

She has also authored “The Definitive Executive Assistant & Managerial Handbook” in November 2012. Sue is a Certified NLP Practitioner and has a post graduate Diploma in HR Management and a Fellow of the CIPD. She is also a certified behavioural profiling TetraMap facilitator. Sue regularly presents at conferences and workshops worldwide and is an editorial board member for The Executive Secretary magazine and has held several Committee roles for European Management Assistants – a voluntary networking organisation for assistants including UK Public Relations Officer and UK Chairman.

Sue France passionately helps Assistants from all sectors and all levels. Sue is a renowned international motivational trainer and creator of the ‘Workation’ learning experience and helps Assistants future proof their role. She has authored 2 best-selling, award-winning books: “The Definitive Executive Assistant & Managerial Handbook” and “The Definitive Personal Assistant & Secretarial Handbook”.

Sue worked as an Assistant for 30 years & was awarded The UK Times/DHL PA of the Year. After earning a post-graduate diploma in Human Resource Management, Sue was promoted to UK Training Manager for a global firm where she had her own Assistant and responsible for the development of 600 Assistants.  She started her own company – ‘Sue France Training’ in 2009 and has worked in 35 countries with thousands of Assistants.

She is a Neuro Linguistic programming Master Practitioner; Certified TetraMap® Behavioural practitioner; qualified Learning & Development practitioner; Certified Coach; an active Fellow of the Chartered Institute of Personnel & Development and Fellow of the Institute of Administrative Management. Sue is a neuroscience enthusiast and translates her findings to help Assistants to understand themselves and others better.

Sue is available for creating and leading bespoke workshops, coaching, chairing/facilitating events and speaking at conferences.